Let’s Talk Success – Again

I spent half an hour yesterday consoling? advising? a new indie writer about ‘success’.  They have one book out, another on its way. They’re worried about sales, about marketing, about making a name for themselves. Here’s what I, the ‘seasoned indie author’ told them.

We live in a world where the popular measure of success is celebrity; fifteen minutes of fame and making the big bucks. But the chances that you can make a living from writing novels, and only writing novels, is miniscule. Look around you, I said. In this very bookish town in which we live, we had three nominees for the Governor General’s Award (Canada’s major literary fiction award) this year. All but one have other careers, and the one who doesn’t is a retired professor. In the ‘before days’, when there was an open writing space freely available to all on Monday mornings, I’ve shared table space with yet another Governor General’s Award short-listed author (who also has another career) and an Edgar-nominated mystery author (who also has another career) and a Stephen Leacock award short-listed writer (who also, etc….). I’ve read at literary festivals with some pretty big names, too – and almost all these writers do something else other than write novels: teach, practice law or work in warehouses, are system analysts or build houses.  And these examples, I will note, are all (except two) traditionally published authors.

This doesn’t mean your writing is a hobby. It doesn’t mean it isn’t viable. It doesn’t mean there aren’t a few people who can make a living at it. And maybe you’re one of them.

And maybe you’re not. But if you’re not, you’re in very good company in the literary world. You shouldn’t think less of yourself, or that you’re a failure. I consider myself a successful writer, but the actual profit from my books isn’t a major part of my yearly income.

But:

  • ‘your books got me back into reading’
  • ‘your books are my go-to when I need to escape this world for a while’
  • ‘I dread the day when you stop writing this series’
  • ‘I’m waiting for your new release more than any other book in 2022’

and many other similar expressions of what some people find in my books is my measure of success. If your stories resonate with a few readers; if they bring smiles to their faces or make them ask themselves hard questions; if they read until 3 a.m. because they can’t put them down, or leave the light on to sleep because you terrified them – isn’t that success?

Did the new author take this in? I don’t know. But I hope so. Because they are talented, and have stories to offer to the world that some readers will fall deeply into. I’d hate them to waste their time and energy and talent worrying about only one definition of a successful writer.

Image by Gerd Altmann from Pixabay 

Thinking about Success

This is likely to be a rambling piece, because when I’m trying to work out how I feel about something, I write about it. And that’s what I’m doing now.

Image by Gerd Altmann from Pixabay

What I’m puzzling over is how we – I – measure success. I write for the love of the art of writing, and the need to tell stories, and the desire to tell the stories that present themselves to me in the best possible way, not to make money. (Yes, I realize the privilege inherent in that statement, but this is a personal essay, and my reality.) So why do I find myself falling into the trap of equating ‘success’ with commercial success?

Most of us want both reviews and sales; our hearts and confidence are riven or rewarded by what we see on the KDP graphs and the stars on Goodreads and Amazon. There is no doubt these things validate us as writers. But then I think back to my two previous careers: as a research scientist, and as an educator. In the first, I did good, solid, and to some extent ground-breaking work in a specific area. That work mattered to – how many people? A good question. So I did a Google Scholar search for citations of the nine research papers my name is on.  Based only on that search method, just under 50 people have cited one of more of those papers. Others may have read them, but they didn’t cite them. Not a huge number – but I never felt unsuccessful as a scientist.

I spent 25 years as an educator, both as a teacher of secondary students and then in a district-wide position, working with the most complicated of students and their parents. Over the years, perhaps a double handful of parents and another handful of students expressed their appreciation for what I did. But I never felt unsuccessful in this position, either.

Nor, actually, do I feel unsuccessful as a writer. I sell a few books every month. Occasionally, people take the time to tell other readers what they think of them, via reviews, and a few let me know personally.  I appreciate that: that there are readers out there who love my imagined world and my characters as much as I do remains a source of wonder and delight. But it is so easy to let the comparisons creep in.

If I walk away from social media for a while, and evaluate what I do, I am completely content. I get to work with words for most of my day, either my own work or the work I do as an editor or beta reader for others. I get to read books on things that interest me as research. That I have fewer reviews than many writers (and more than others) isn’t a measure of the quality of my book, just its reach. I remember I have other aspects of my life that bring me joy. And more than anything else, I remember I love writing.

The pandemic has taken a toll on our collective mental health. It’s taken me a little while to notice and evaluate this particular negative aspect of social media – which otherwise keeps me connected with other writers, and informed of developments in my research fields like nothing else could – and I haven’t quite decided what to do about it. But the first step in solving a problem is acknowledging there is one, right? 

Your thoughts on this subject are most welcome.

Featured Image: Image by Gerd Altmann from Pixabay